Love, Masyhurah
—
Love, Masyhurah —
‘Love, Masyhurah’ - @lovemasyhurah - is more than just my slow fashion brand,
it’s my love letter to the world.
It’s a movement, not only in raising awareness for the importance of sustainably and ethically crafted fashion but also,
with the HERitage collection, its a tribute to my Malay heritage - I want to inspire my fellow Malay girls to cherish and connect with their rich cultural lineage.
The HERitage Collection
-
The HERitage Collection -
Introducing the HERitage Collection,
where the beauty of tradition meets the elegance of modern design.
Inspired by timeless Malay artistry, this collection features intricate songket fabrics and classic silhouettes such as the kebaya, reimagined for today’s young women who honour their roots while stepping boldly into the future.
Each piece is a celebration of our heritage, a reminder of the legacy passed down through generations.
When you wear HERitage, you’re not just wearing stunning craftsmanship — you’re wearing the strength, resilience, and grace of those who came before you.
Designed by Bruneian women, for Bruneian women, these garments are crafted with the intention of becoming heirloom pieces — timeless designs that you’ll not only love today but will proudly pass on to your daughters.
Every stitch tells a story, connecting the past, present, and future so that the legacy of our culture continues to inspire generations to come.
Ethically and sustainably crafted in Brunei with love and care, this limited-edition collection is our tribute to empowering the next generation to cherish their culture, pursue their dreams, and carry their heritage with pride.